How do you measure the success of your brand on Instagram? The number of visitors it receives. The huge following count is essential for any brand or business. So, what are easy and efficient ways to get it? Let’s get into it!
Provide quality content
“Quality over quantity” is a motto that should be in your mind. As such, editing and proofreading are two prerequisites. Before you publish anything, make sure that your content is as typo-free as possible.
Provide useful content
Your social channel is just like a product. If you want to “sell”, your products then you must share unique and interesting content. At times, it may be difficult to come up with new ideas. To overcome this problem, you could visit the profiles of influencers of your niche. When you find an interesting post or video, share an extract in your profile or write a good caption with and share it with a compelling photo. And if you are an entrepreneur, why not buy active Instagram followers to leverage this platform?
Update your account more often
When your account is updated often, people will get engage with your content. As a result, you have a better chance to be found on the search page of Instagram. So, try to contribute to its growth at least twice a day.
Asking questions is the best way to engage visitors and show them that you care. You can run polls and surveys on your Instagram account. Your goal is to grab visitors’ attention to make their Instagram experience unique.
Answer comments and visit other websites/blogs
Too often, Instagram account owners do not follow up with readers’ comments or DM. They do not even take the time to visit others’ pages. Imagine a company that would pay no attention to its customers. It would lose business very quickly. On the Internet, your social channels work like your business card; it showcases your company. If you do not set aside some time to provide good customer service, you will get no traffic. Should you have no time to connect with those who contact you privately, just let them know that you will respond to their messages later. And make sure that you do!
Add a link to your website in your bio:
In this day and age, we all use e-mails and websites. It takes a couple of seconds to add a link to your page in your bio. And it may bring a lot of traffic. Do not forget to add the link to your Website in bio and comments you leave on blogs, and guest books, etc., as well as in your online profiles. It is a useful way to build backlinks. Backlinks help build credibility on the Web.
Solid and constant traffic does not happen overnight. So, continue working hard and do not lose heart. Remember one thing you need to be patient to get good results.
Sofia Diaz is a well known blogger, she write mostly on tech related news.